Privacy Policy | LawnsCal UK
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Privacy
Policy

How LawnsCal UK collects, uses and protects your personal data — in plain English, in line with UK GDPR and the Data Protection Act 2018.

Last Updated: 1 March 2026 UK GDPR Compliant Data Protection Act 2018
Section 1
Who We Are

LawnsCal UK ("we", "us", "our") operates the website at lawnscal.co.uk. We are the data controller responsible for the personal data collected through this website.

For any data protection enquiries, please use the contact form on our Contact page or write to us at the address provided in Section 14.

Plain English summary: LawnsCal UK runs this website and is responsible for keeping your data safe. We do not sell your data to any third party.
Section 2
Data We Collect

LawnsCal UK is designed to be used without creating an account. The personal data we collect falls into three categories:

2.1 Data You Provide Directly

  • Your name and email address if you submit our Contact form
  • The content of any message you send us via the Contact page
  • Your enquiry type and how you found the site (optional Contact form fields)

2.2 Data Collected Automatically

  • Your IP address and approximate geographic region (country / city level)
  • Browser type, version and operating system
  • Pages visited, time on site and referring URL
  • Device type (desktop, tablet or mobile)

2.3 Calculator Inputs

Values entered into LawnsCal UK calculators (lawn area, sowing rate, bag size etc.) are processed entirely in your browser using JavaScript. No calculator input is transmitted to or stored on our servers.

Note: We do not collect special category data (health, biometric, financial or political data) at any point.
Section 3
How We Use Your Data

We use the data we collect only for the following specific purposes:

Purpose Data Used Legal Basis
Responding to contact form enquiries Name, email, message content Legitimate interests
Analysing site traffic and improving content Technical & usage data (anonymised) Legitimate interests
Displaying relevant advertisements Technical data, cookie IDs Consent (cookie banner)
Detecting and preventing fraud or abuse IP address, technical data Legitimate interests
Complying with legal obligations Any data held as required by law Legal obligation

We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

Section 4
Legal Basis for Processing

Under UK GDPR, we must have a valid legal basis for each type of processing. We rely on the following:

  • Legitimate interests (Article 6(1)(f)): Operating and improving the website, responding to enquiries and preventing abuse — where those interests are not overridden by your rights.
  • Consent (Article 6(1)(a)): For non-essential cookies and advertising tracking. You may withdraw your consent at any time via your cookie settings.
  • Legal obligation (Article 6(1)(c)): Where we are required to retain or disclose data by UK law.
Your right to object: Where we rely on legitimate interests, you have the right to object to our processing. Please contact us using the details in Section 14.
Section 5
Cookies

We use cookies and similar tracking technologies on lawnscal.co.uk in line with the UK Privacy and Electronic Communications Regulations (PECR). A cookie consent banner is displayed on your first visit for all non-essential cookies.

You can withdraw consent or manage cookie preferences at any time by clicking "Cookie Settings" in the site footer, or by adjusting your browser settings. Note that disabling cookies may affect how some pages display.

Section 6
Third-Party Sharing

We do not sell, rent or trade your personal data. We may share limited data with the following categories of third party only where necessary:

  • Analytics providers: Google Analytics receives anonymised usage data (IP addresses are truncated) to help us understand site performance.
  • Advertising networks: Google AdSense and comparable networks may receive cookie identifiers and technical data to serve relevant advertisements, subject to your consent.
  • Hosting & infrastructure: Our web host processes technical data (including IP addresses) as part of normal server operations under a data processing agreement.
  • Legal authorities: We may disclose data to UK law enforcement or regulatory authorities where legally required to do so.

All third-party processors we engage are bound by data processing agreements and are required to handle your data in accordance with UK GDPR.

Section 7
Advertising

LawnsCal UK is funded in part by advertising served through Google AdSense. When you consent to advertising cookies, Google may use data about your browsing behaviour to show you personalised advertisements.

You can opt out of personalised advertising at any time by visiting adssettings.google.com or by using the NAI opt-out tool.

ASA compliance: All paid placements and sponsored content on LawnsCal UK are clearly labelled in line with ASA (Advertising Standards Authority) guidelines.
Section 8
Data Security

We take appropriate technical and organisational measures to protect your personal data against accidental loss, unauthorised access, alteration or disclosure. These include:

  • HTTPS / TLS encryption for all data in transit
  • Restricted access to any contact form submissions — accessible to named team members only
  • Regular software and security updates on all website infrastructure
  • No storage of financial payment data — no transactions are processed on this site

In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the Information Commissioner's Office (ICO) within 72 hours and inform you without undue delay where required by law.

Section 9
Retention Periods

We retain personal data only for as long as necessary for the purpose it was collected, or as required by law:

Data Type Retention Period Reason
Contact form submissions 12 months To manage and follow up enquiries
Analytics data (anonymised) 26 months Google Analytics default retention
Server access logs (IP addresses) 30 days Security monitoring and abuse prevention
Advertising cookie data Up to 13 months Google AdSense standard retention

Once the retention period expires, data is securely deleted or permanently anonymised.

Section 10
Your Rights

Under UK GDPR and the Data Protection Act 2018, you have the following rights regarding your personal data. To exercise any of them, contact us using the details in Section 14.

Right of Access Request a copy of the personal data we hold about you (Subject Access Request).
Right to Rectification Ask us to correct any inaccurate or incomplete data we hold.
Right to Erasure Request deletion of your personal data where there is no lawful reason to continue holding it.
Right to Object Object to processing based on legitimate interests or for direct marketing.
Right to Restriction Request that we restrict processing while a dispute or investigation is ongoing.
Right to Portability Receive your data in a structured, machine-readable format where processing is based on consent.

We will respond to all valid requests within one calendar month. Where requests are complex or numerous, we may extend this by a further two months with notice. We do not charge a fee for exercising your rights unless a request is manifestly unfounded or excessive.

Section 11
International Transfers

Some third-party processors (including Google) may transfer and process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place, including:

  • UK International Data Transfer Agreements (IDTAs) or Addendum to EU Standard Contractual Clauses
  • Adequacy decisions recognised by the UK Secretary of State
  • Binding corporate rules where applicable

Google's data transfer mechanisms are documented in the Google Business Data Privacy pages.

Section 12
Children's Privacy

LawnsCal UK is intended for general audiences and is not directed at children under the age of 13. We do not knowingly collect personal data from children under 13.

If you believe a child under 13 has submitted personal data to us, please contact us immediately using the details in Section 14 and we will delete that data promptly.

Section 13
Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or other factors. When we make material changes, we will:

  • Update the "Last Updated" date at the top of this page
  • Display a notice on the website homepage for 30 days where changes are significant

We encourage you to review this policy periodically. Continued use of LawnsCal UK after changes are published constitutes your acceptance of the updated policy.

Current version: This policy was last reviewed and updated on 1 March 2026.
Section 14
Contact Us & ICO Complaints

If you have any questions about this Privacy Policy, wish to exercise your data rights, or want to raise a data protection concern, please contact us:

  • Online: Via our Contact page — select "General Question" or describe your data rights request in the message field
  • Post: LawnsCal UK, Data Enquiries, [Registered Address], United Kingdom

We aim to resolve all data-related queries within one calendar month. If you are not satisfied with our response, you have the right to lodge a complaint with the UK's supervisory authority:

Information Commissioner's Office (ICO)
Website: ico.org.uk
Helpline: 0303 123 1113
Post: ICO, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Questions About Your Data?

Use our Contact page to send a data rights request or privacy question — we respond within one calendar month.

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